Another important element is added to the business strategy of the Finnish manufacturer, clearly committed to expanding distribution channels for its smartphones. Recently, Nokia has launched in Brazil pre-orders of the Nokia 900 Lumia ,the current top-of-the-line Lumia, and the Nokia 808 PureView, the device that has set standards unmatched by cameraphone competitors. The data must not be underestimated, especially if it is placed in relation to the overall strategy. Brazil is in fact, an emerging market that offers excellent prospects for development of the smartphone industry.
Nokia has not yet determined the exact date for the launch of two devices, but already offers the possibility to proceed to pre-order through the official website (see HERE and HERE ). The price of the two devices is respectively equal to cira Lumia $884 for the Nokia 900 and about $ 982 for the Nokia 808 PureView.
The third quarter of 2012 is likely to be an interim period for the Finnish manufacturer awaiting the arrival of Windows Phone 8 Lumia devices.The expansion of distribution channels dedicated to the devices of the current line-up could be a good way to continue to expand the installed base at this stage of transition. Recall that, according to recent rumors, the first Lumia WP8 smartphones may be presented at the beginning of September.