Thursday, March 29, 2012

Windows Phone OEM's are demanding more UI flexibility on Windows Phone 8

According to Digitimes Taiwan OEM's  have urged Microsoft to provide more flexibility to enable smartphone makers to modify applications and the user interface on Window Phone 8 so that smartphone makers will be able to come out with differentiated devices, according to industry sources. 

Apparently OEMs believe that hardware differentiation is not enough, and hence they are making calls for a differentiated software experience, which will most definitely kill the timely OS updates, if allowed. 

So far the only OEM allowed to customize Windows Phone was Nokia and so far we haven't done anything so far, but enjoyed the very good sales, mainly because of  the commitment Nokia made to marketing the its Windows Phone devices. 

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